Sport of Liberty DVD Packaging

The Sport of Liberty featuring Kalley Krickeberg is an equestrian, home education DVD. The task was to create a unique package design to serve two purposes – it needed to hold 4 discs with room for DVD content summaries and cross into a sports-oriented market through its visual design.

I worked with Green Solutions of Fort Lauderdale Florida to create the unique packaging solution. The result is a nice, hardback package with room for all of the discs and content. It includes a slip cover to keep the packaging closed while shipping, or on a shelf. Everyone was extremely pleased with the final product and we were able to carry it into additional DVDs in the same product line.

Disclaimer: This DVD package was created during my tenure as Art Director and Senior Designer for Parelli Natural Horsemanship. I do not claim this work as my own. Current rights are owned by the Horse Education Company.